Planet 13’s David Farris explains how the Las Vegas dispensary’s safety protocols are integrated into a friendly, fun environment.
Inspired by their ‘Granny Franny’ to offer patients a safe option to traditional pharmaceutical treatments, they launched New York-based Etain. Four dispensaries and 25,000 patients later, they have attained their goal.
Part One of this special three-part series on generational marketing examines what your 50- to 70-something patients and consumers want.
A look at how cultivators can leverage research to deliver products that meet specific consumer needs.